Prime Sentia / Research Feed
00 · The journal

Field notes for teams building AI visibility.

Research and analysis on Generative Engine Optimization, answer engines, citation strategy, and the structural choices that determine how brands are retrieved and represented inside AI-generated answers.

I.Cover story
AI Traffic Is Now a Revenue Channel
Cover storyGEO Strategy6 min

AI Traffic Is Now a Revenue Channel

Adobe's holiday data made one thing clear: AI discovery is already sending buyers, not just browsers.

II.The feed
The AI Discovery Land Grab Has Started
Market Shift01

The AI Discovery Land Grab Has Started

Travel, finance, software, and media are all seeing AI referral growth. This is not a retail-only story.

6 min
Zero-Click Does Not Mean Zero Influence
Search Behavior02

Zero-Click Does Not Mean Zero Influence

Bain's numbers show why brands can lose demand long before they notice a traffic drop.

7 min
Visibility Is Now an Engineering Problem
GEO Research03

Visibility Is Now an Engineering Problem

Princeton's GEO research reframed discoverability as something you can design, not just hope for.

7 min
The New Homepage Is the Answer Layer
AI Distribution04

The New Homepage Is the Answer Layer

When ChatGPT and Google surface summaries, links, and attribution, discovery starts before your site loads.

7 min